The Catalysts
Meet the entrepreneurs here to spark new interests and get the conversations started. They are here to help us weave our individual efforts into a unified force, ensuring we leave Santa Fe ready to lead the revival.
Have an idea for a Conversation Circle? Share your vision with us here.

Jessica Norwood
Founder & CEO, RUNWAY
Jessica Norwood is a financial activist, author & CEO of RUNWAY who pioneers “Believe-in-You Money.” She leads a reparative fund resourcing Black communities through restorative capital, centering Black joy, liberation & community care as essential pillars for economic transformation across the global diaspora.

Erin Doerwald
Founder & CEO, Hello Wellness
Psychotherapist, mindfulness teacher, and founder of Hello Wellness, a Santa Fe-based ecosystem of psychotherapy, retreats, and collective care initiatives. Erin trains clinicians and community members in resilience and wellbeing practices that integrate mental health, mindfulness, yoga, and meaningful connections.

Vincent Ferguson
Artist & Founder of Amplify the Human
Vincent Ferguson is a Brooklyn-based artist, educator & founder of Amplify the Human. He utilizes music, technology & social-emotional learning to unlock human potential, dedicated to helping communities reimagine the future of connection & learning within the AI era.

Brian Hardgroove
Founder of the FREEDOM Band
Brian Hardgroove is a Santa Fe-based bassist for Public Enemy, Grammy-winning producer & educator who founded the FREEDOM Band. He leverages music & mentorship to drive social change, fostering the unity & resilience necessary to empower the next generation of artists as catalysts for global transformation.

Jaime Gloshay
Managing Director, Common Future
Jaime is Managing Director of Impact Investments at Common Future and co-founder of Native Women Lead. From the Navajo and Apache Nations, she drives equitable capital strategies and community-rooted lending from Tiwa Territory. She is a mother of three and belongs to the Navajo and White Mountain Apache Nations.

Gina Schaefer
Founder, ACE Hardware stores
Gina Schaefer is the founder of a $55M employee-owned business spanning 13 locations and 300 teammates. Author & keynote speaker, she champions inclusive culture, employee ownership & women in business, proving that second chances is key to long-term success.




