The Catalysts
Meet the entrepreneurs here to spark new interests and get the conversations started. They are here to help us weave our individual efforts into a unified force, ensuring we leave Santa Fe ready to lead the revival.
Want to lead the conversation? Whether you’re interested in speaking or have an idea for a conversation circle, share your vision with us here.

Vincent Ferguson
Artist & Founder of Amplify the Human
Vincent Ferguson is a Brooklyn-based artist, educator & founder of Amplify the Human. He utilizes music, technology & social-emotional learning to unlock human potential, dedicated to helping communities reimagine the future of connection & learning within the AI era.

Brian Hardgroove
Founder of the FREEDOM Band
Brian Hardgroove is a Santa Fe-based bassist for Public Enemy, Grammy-winning producer & educator who founded the FREEDOM Band. He leverages music & mentorship to drive social change, fostering the unity & resilience necessary to empower the next generation of artists as catalysts for global transformation.

Gina Schaefer
Founder, ACE Hardware stores
Gina Schaefer is the founder of a $55M employee-owned business spanning 13 locations and 300 teammates. Author & keynote speaker, she champions inclusive culture, employee ownership & women in business, proving that second chances is key to long-term success.

Jessica Norwood
Founder & CEO, RUNWAY
Jessica Norwood is a financial activist, author & CEO of RUNWAY who pioneers “Believe-in-You Money.” She leads a reparative fund resourcing Black communities through restorative capital, centering Black joy, liberation & community care as essential pillars for economic transformation across the global diaspora.




